SEO | Business, Marketing & SEO Forums https://support.shorturl.gg Knowledge Help Portal | Business and Marketing SEO Forums. Find your answers here Thu, 03 Aug 2023 10:13:48 +0000 en-US hourly 1 https://support.shorturl.gg/wp-content/uploads/2020/08/url-chain-32px.png SEO | Business, Marketing & SEO Forums https://support.shorturl.gg 32 32 Why ALT-text is important for WordPress Websites. https://support.shorturl.gg/business-marketing-and-seo-forums/topic/why-alt-text-is-important-for-wordpress-websites/ Thu, 03 Aug 2023 10:07:03 +0000 https://support.shorturl.gg/business-marketing-and-seo-forums/topic/why-alt-text-is-important-for-wordpress-websites/ Why Alt-Text is Important for WordPress Websites. SEO, Marketing Business forum. Simple URL Shortner

Why Alt-Text is Important for WordPress Websites.

Alt-text, or alternative text, is a short description of an image that is used to provide context for the image to people who cannot see it. This includes people who are visually impaired, using a screen reader, or have their images turned off. Alt-text is also important for search engine optimization (SEO), as it helps search engines understand the content of your images and rank them higher in search results.

Here are some of the benefits of using alt-text on your WordPress website:

Improves accessibility:
Alt-text makes your website more accessible to people who cannot see images. This includes people who are visually impaired, using a screen reader, or have their images turned off.

Improves SEO:
Alt-text helps search engines understand the content of your images and rank them higher in search results. This can lead to more traffic to your website from search engines.

Provides context for images:
Alt-text can provide context for images, which can help users understand the content of your website better. This is especially important for images that are used to illustrate a specific point or concept.

Increases engagement:
Alt-text can increase engagement with your website by making it more visually appealing and easier to understand. This can lead to longer dwell times and higher conversion rates.

Here are some tips for writing good alt-text:

Be descriptive. Alt-text should be descriptive enough to give users a good understanding of the image. This means describing what the image shows, as well as any important details.

Use keywords:
Alt-text can be used to include keywords that are relevant to your website content. This can help search engines rank your website higher in search results.

Keep it short:
Alt-text should be short and to the point. Aim for around 125 characters or less.

Use proper grammar and spelling:
Alt-text should be written using proper grammar and spelling. This will make it easier for users and search engines to understand.

If you are using WordPress, you can add alt-text to your images by following these steps:

  1. Go to the Media Library and select the image you want to add alt-text to.
  2. Click the “Edit” button.
  3. In the “Alternative Text” field, enter a short description of the image.
  4. Click the “Update” button.

Alt-text is an important part of any WordPress website. By adding alt-text to your images, you can improve the accessibility, SEO, and engagement of your website.

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SEO or SEM? Which do I need for my business? https://support.shorturl.gg/business-marketing-and-seo-forums/topic/seo-or-sem-which-do-i-need-for-my-business/ Sun, 02 Jul 2023 03:15:46 +0000 https://support.shorturl.gg/business-marketing-and-seo-forums/topic/seo-or-sem-which-do-i-need-for-my-business/ SEM Social Media Marketing Advertising Online Business Concept  ULR shortner forums shorturl.gg
SEM Social Media Marketing Advertising

SEO or SEM? Which do I need for my business?

What is Search Engine Optimization (SEO)?

Search Engine Optimization (SEO) is a marketing tactic focused on increasing the growing visibility of a website through organic means (non-paid) in search engine results. It increases the quantity and quality of traffic to your website and improves the ranking in search engines like Google and Bing, with no generated payment. This usually involves enhancing content by using popular organic keywords that are most searched over the internet.

What components does SEO include?
On-Page SEO:
– Incorporating selective keyword naturally into title tags, meta descriptions, heading tags, alt text, etc.
– Blog posts and page copy that is written and optimized with quality
– Clean and formatting page URLS
– Optimized page load speed
– Mobile Optimization

Off-Page SEO:
– Creating a high quality, natural backlink profile
– Social media connections
– Social bookmarking

What is Search Engine Marketing (SEM)?
Search Engine Marketing (SEM) is paid internet marketing that increases your website’s visibility in search engine results and other web pages. This paid search strategy can be more specific when it comes to targeting customers, and search visibility is earned strictly through paid advertisements. These are the ads that appear above the organic listings in search engine results.

What components does SEM include?

– PPC Advertisements
– Social Media Marketing

What are the differences between SEO and SEM?
SEO focuses on organic means to grow internet visibility, while SEM is a paid search strategy that can get you on top of search engine results fast. SEO is free, but it takes a lot of time, research, and knowledge on what keywords to use and what strategy to apply for things to work, whereas SEM will cost you money, but results are faster, and you can specifically target what kind of audience you want to reach.

Determining which one to use would depend on the kind of website or brand. SEO takes a lot of time and knowledge, so if your website is new and you want results fast, it may be better to start off with SEM first, as the search engine may not be familiar yet with your domain and contents. With SEM, you can set up your campaign as early as within the day or the next.

Both methods are important for websites, but everything will depend on the timing and the kind of results that you want to produce. Executing SEO can experience a measurable increase in organic visits over an extended period, while SEM is all about short-term gains in traffics and click-through rates (CTR).

As mentioned earlier, if the website is new then we suggest SEM to get your website out there fast, but in the long run, SEO lays the foundation for quality content that customers will find useful.

Keep in mind that while SEO is technically free, you need to take into consideration that not everyone can just do their SEO for themselves. This entails a lot of time, knowledge, and experience for your SEO to work, which is why companies are now hiring professional SEO Specialists from Singapore web developers to help market their business.

Which is better: SEO or SEM?
Each has its respective benefits and costs. With SEO, organic results are 8.5 times more likely to be clicked because visitors are now seeing the difference between organic and sponsored results, identifying organic as a more respected source. On the other hand, SEM’s paid search results are 1.5 times more likely to convert click-through from search engines because the keywords and the landing page have already been optimized by the advertiser.

What’s good about SEO is that over the time, you are building well-optimized content that lets you establish credibility on the internet. SEM works fast but it may fall flat if your focus is only on the clicks and search visibility. In the long run, this will be costly and may only generate to bounce rates and low conversions.

Same as what we mentioned earlier, there is no such thing as which is better, rather it’s all about timing and the results that you need. Both methods are equally important, depending on your goals.

If you’re just launching your company, SEM is the best way to build brand awareness and immediate visibility. It is also an effective way to get exposure when you have special promos or events that you want to advertise.

In short, SEO is a long-term marketing strategy that lets you build organic credibility, while SEM provides instant search results based on the advertising campaign.

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SEO CHECKLIST: TIPS TO RANK HIGHER https://support.shorturl.gg/business-marketing-and-seo-forums/topic/seo-checklist-tips-to-rank-higher/ Sun, 04 Jun 2023 01:50:56 +0000 https://support.shorturl.gg/?post_type=topic&p=3442 How to rank higher in SEO google short url

SEO CHECKLIST: TIPS TO RANK HIGHER IN GOOGLE SEARCH ENGINE

Who wouldn’t want their company’s website to be at the top of Google and other search results? Unless you actively work on the appropriate approach, sitting and daydreaming about the results is just a waste of time. It would be challenging to even consider ranking your website without a well-thought-out strategy.

The recommended practices are listed below, and using them can help you find any gaps in the SEO plan and make it more effective.

[SEO basics Checklist]
Get a custom domain name
The premise behind branding is that you can take something straightforward, like a company name, and have customers identify it with particular emotions, memories, or ideas. For information-seeking search engine users, particularly those trying to find your business online for the first time, it’s crucial to brand your domain appropriately so that it corresponds with the name of your business.

Prior to choosing a domain name, consider your target audience and how they could search for you. Additionally, geographic indicators may be useful if another company uses your company name. The success of your website depends critically on how easy it is for users to find and utilise. Therefore, when choosing a domain name for your new website, make it straightforward and stay away from hyphens and numbers.

Set up important Google Accounts
Add Google Search Console to your website. It’s one of the most helpful and cost-free tools from Google that enables you to track, examine, and identify issues with the website. It has a ton of helpful features, including the ability to track your website’s performance on Google (such as how Googlebot crawls your website, how many pages have 404 (not found) errors, or whether you need to take any manual actions, etc.). It also displays the precise number of keywords for which your website ranks, as well as their CTR (click-through rate), number of impressions, and position on Google. It assists you in identifying any technical problem preventing your website from performing successfully on search engines.

Additionally, you may include Google Analytics code on your website. This is the most effective and well-liked free analytics tool from Google. It can help you understand how people find and use your website while also assisting you in developing a successful business strategy. Finding how many people visit each page of your website and what they are seeking are two of its unequalled qualities. It allows you to track objectives and KPIs by enabling you to construct customised reports using a “drag and drop” interface (key performance indicators).

Finally, it provides demographic data, such as age, gender, and location, along with statistics about your site’s bounce rate, time on site, and page views.

[On-Page SEO Checklist]
Keyword Research
For SEO, keyword research is crucial. It provides a wealth of insightful information on your competition and the kind of content you should produce. The main benefit of keyword research is that it enables you to discover what people are looking for online. As a result, conducting keyword research should be your first move when beginning a new SEO campaign.

In addition to employing keyword research tools to identify content opportunities, you can also use Google Search to locate hidden keyword treasures. To be more precise, Google Suggest can be a fantastic resource for long-tail keywords that are frequently used to obtain content online.

Page Optimisation
Meta tags, URL structure, headings, body content, pictures, and other elements are all part of on-page SEO optimisation for a website. This is crucial since it aids in the comprehension of your website and its contents by search engines. Search engines find it simpler to match your content to pertinent search queries when your on-page SEO optimisation is strong. The goal of on-page SEO is to improve your site’s exposure and rankings in search engines.

Internal links benefit users by exposing them to more content on your website, and they benefit search engine crawlers by assisting the robot in locating relevant pages. One of the simplest on-page SEO techniques you can employ to improve the ranking of your content is a strong internal linking strategy. Your internal links’ keyword relevance and topical authority for those terms can be improved by employing keyword-rich anchor text. Aside from building internal links, ensure that you follow the stated character limits on your titles and meta descriptions to get the green light on your SEO and solve on-page issues.

Content Marketing
An excellent digital marketing tactic is content marketing. Its major objective is to successfully draw in and keep your target audience by producing and sharing high-quality content that responds to the different concerns it is posing. The goal is to gain recognition and reputation by providing helpful and free material (blog articles, e-books). It enables you to get visitors to your website, create leads that you can turn into clients, and establish yourself as an authority in your industry.

Actually, increasing your natural referencing and thus your search engine rating is the main goal of content marketing. You can increase the number of entry points by publishing more blog posts of a specific length and calibre that cover topics relevant to your industry but are not explicitly addressed on your website. Because of this, your content must be produced in a way that is SEO-optimised in order to draw potential customers to it. You’ll raise your qualified traffic and boost your visibility.

Work with partners
If you’re thinking about ranking higher on search engines by getting links, don’t go out and get a bunch of low-quality or spammy links. That will only hurt your rankings because Google sees those as a sign that you’re not trustworthy and can’t be counted on to provide valuable information to users. Instead, focus on getting quality backlinks from reputable and authoritative sites. Also, try reaching out to influencers who have large social followings and ask them if they would mention your site at a fee! This is a good way to get high-quality links that will help you rank higher on search engines.

Analyse links earned by your competitors
You must learn how to use the competition when it comes to SEO. There is a significant probability that you will soon be able to use these same strategies by looking at the keywords that your rivals are ranking for and researching their tactics!

Here is a method for a straightforward link gap analysis:

Check out who is ranked for your target keyword on Google.
Pick two or three of the top-ranked URLs.
Find the pages that link to each of your competitors’ URLs by using a link research tool.

Mobile-Friendliness
Google has given priority to mobile indexation because more than 50% of all users globally browse the internet using their mobile devices. You want to make sure that your website is mobile-friendly. Typically, this is indicated in terms of utility and speed as well as design. Optimising for mobile-first indexing is incredibly crucial if you want to rank higher on search engines. Google gives mobile-friendly websites a higher rating than other websites. Lower ranks on Google’s search engine results pages (SERPs) are likely if your website isn’t mobile-friendly.

Page Load Speed
Time is of the essence on the internet. The average load time for a website on a 3G mobile network is 19 seconds, which is pretty slow for the entire world. According to testing, 50% of visitors will often leave a website if it takes longer than 3 seconds to load. There are a few elements to take into account while discussing speed in order to make your site effective and simple for users to utilise. Higher conversion and lower bounce rates are correlated with faster loading times. You can quickly and easily analyse the loading time of your website with PageSpeed Insights.

Reduce Redirects
Redirects can help you avoid a lot of issues with broken sites and link equity/juice, but if you have a lot of them, they can also be very problematic. Your websites will load more slowly if there are many redirects. The longer it takes a user to reach the landing page, the more redirects there are.

Another point worth highlighting is that each page should only have one redirect; otherwise, a redirect loop may result. A redirect loop is a series of redirects that all lead to the same page, which is deceptive because the browser won’t know which page to display and will ultimately produce a really bad error.

If your website has 404 pages, there are several methods to modify them and provide instructions to users so you don’t lose them. Create a user-friendly page and direct the user there or to another pertinent and connected piece of material.

Simple Navigation Menu
The ability to navigate a website with ease is crucial while developing a website. Here are some pointers for navigating a website: Having a really imaginative and engaging website is useless if your visitors can’t use it and navigate through it to discover all of the crucial information they’re looking for. The way you explore and move about a website is the best way to think of navigation.

Your customers and visitors will remain satisfied and keep coming back if you make things clear and uncomplicated. Make sure your visitors can quickly get the information they need without having to go through tons of other content.

Handle Duplicate Content
Duplicate content from other websites is when there are two or more pages on your website that are exactly the same. Which page should be ranked and which should not can be confusing to Google. Original content is something that Google wants (and rewards) because it increases user experience while driving up the cost of SEO.

Content contains product information pages in addition to blog articles and editorial content. These all, in turn, improve user experience.

SEO may be challenging in the world of search engines, but it doesn’t have to be! If you employ these methods and techniques, you won’t have any trouble achieving high rankings on Google. If you stick with them, the benefits will come quickly.

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Search Engine Optimization (SEO) for WordPress https://support.shorturl.gg/business-marketing-and-seo-forums/topic/search-engine-optimization-seo-for-wordpress/ Tue, 21 Mar 2023 22:52:38 +0000 https://support.shorturl.gg/business-marketing-and-seo-forums/topic/search-engine-optimization-seo-for-wordpress/ Search Engine Optimization for WordPress websites

Search Engine Optimization (SEO) is an essential part of any website, including WordPress sites. It is the process of optimizing your website to increase its visibility and ranking in search engine results pages (SERPs). In this article, we will explore some best practices for doing SEO with WordPress, using the Google SEO Starter Guide as a reference.

  1. Use a Responsive and Fast WordPress Theme

A responsive and fast WordPress theme is essential for SEO because it affects user experience and site speed. A responsive theme ensures that your website is mobile-friendly and can adjust its layout to fit different screen sizes. This is important because Google prioritizes mobile-friendly websites in search results.

A fast-loading website is also crucial for SEO because it improves user experience and reduces bounce rates. Google has stated that website speed is a ranking factor, and slower websites are penalized in search results. You can use tools like Google’s PageSpeed Insights to check your website’s speed and identify areas for improvement.

  1. Install an SEO Plugin

WordPress has many SEO plugins that can help you optimize your website. The most popular one is Yoast SEO, which helps you optimize your pages and posts for search engines. It provides suggestions on how to improve your content, meta descriptions, and titles. Yoast SEO also generates an XML sitemap, which helps search engines crawl your site.

  1. Use SEO-Friendly URLs and Permalinks

Your website’s URL structure and permalinks affect its SEO. SEO-friendly URLs are short, descriptive, and contain keywords related to your content. For example, instead of using a URL like “https://www.example.com/?p=123,” use a URL like “https://www.example.com/seo-with-wordpress.”

You can customize your website’s permalinks in WordPress by going to Settings > Permalinks. Choose a structure that is simple and easy to understand.

  1. Optimize Your Content

Creating high-quality, relevant, and engaging content is the foundation of good SEO. It’s essential to optimize your content for search engines by including keywords in your content and meta tags. However, avoid overusing keywords, which can lead to keyword stuffing, and hurt your rankings.

It’s also important to format your content for readability by using headings, bullet points, and images. Google’s SEO Starter Guide suggests using descriptive and concise headings and subheadings to help readers understand your content.

  1. Improve Your Website’s Navigation and User Experience

Your website’s navigation and user experience affect your SEO because they determine how long visitors stay on your site. A well-designed website with easy-to-use navigation and intuitive user experience will keep visitors engaged and reduce bounce rates.

  1. Build High-Quality Backlinks

Backlinks are essential for SEO because they signal to search engines that other websites trust and value your content. Building high-quality backlinks requires creating great content and promoting it on social media and other platforms.

Conclusion

SEO is an ongoing process, and it requires patience, persistence, and constant optimization. By following these best practices for doing SEO with WordPress, you can improve your website’s visibility, ranking, and user experience. Remember to focus on creating high-quality content, optimizing your website’s speed and structure, and building high-quality backlinks.

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Google SEO guidelines for WordPress https://support.shorturl.gg/business-marketing-and-seo-forums/topic/google-seo-guidelines-for-wordpress/ Tue, 21 Mar 2023 22:50:04 +0000 https://support.shorturl.gg/business-marketing-and-seo-forums/topic/google-seo-guidelines-for-wordpress/ Google’s SEO Starter Guide outlines several rules for optimizing your website for search engines. Let’s take a closer look at some of these rules and how they apply to SEO with WordPress.

  1. Make Your Site Appealing and Easy to Use

Google values websites that provide a good user experience. This means that your website should be visually appealing, easy to navigate, and free of technical issues. In WordPress, you can achieve this by using a responsive and fast theme, optimizing your images, and testing your website on different devices and browsers.

  1. Create Great Content

Creating high-quality, relevant, and engaging content is key to SEO. Your content should provide value to your audience and answer their questions. It’s important to optimize your content by using keywords, meta tags, and formatting. In WordPress, you can use an SEO plugin like Yoast SEO to help you optimize your content.

  1. Optimize Your Website’s Structure

Your website’s structure affects how search engines crawl and index your site. To optimize your website’s structure, use descriptive and concise URLs, optimize your meta tags, and use header tags to organize your content. In WordPress, you can customize your website’s structure by using permalinks and optimizing your titles and descriptions.

  1. Use Descriptive and Concise Titles and Descriptions

Your titles and descriptions are the first things that users see in search results. They should be descriptive, concise, and accurately represent your content. In WordPress, you can optimize your titles and descriptions using an SEO plugin like Yoast SEO.

  1. Use Header Tags to Organize Your Content

Header tags (H1, H2, H3, etc.) are used to organize your content and help search engines understand its structure. Use only one H1 tag per page and use H2, H3, and other header tags to break up your content into sections. In WordPress, you can use the visual editor to add header tags to your content.

  1. Use Alt Text for Images

Alt text is used to describe images to search engines and users who can’t see them. Use descriptive alt text that accurately describes your images and includes relevant keywords. In WordPress, you can add alt text to your images when you upload them to your media library.

By following these rules for SEO with WordPress, you can optimize your website for search engines and improve its visibility and ranking. Remember to focus on creating great content, optimizing your website’s structure and meta tags, and using descriptive and concise titles and descriptions.

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Social Media Optimization Importance and Application. https://support.shorturl.gg/business-marketing-and-seo-forums/topic/social-media-optimization-importance-and-application/ Wed, 22 Feb 2023 21:33:15 +0000 https://support.shorturl.gg/?post_type=topic&p=3150 ocial Media Optimization(SMO)Importance and Application

Social Media Optimization(SMO), Importance and Application.

What is Social Media Optimization about?

In short; Social Media Optimization,(SMO) is the process of optimizing social media profiles and content to increase their visibility and engagement.

Social Media Optimization is a strategy used to improve the visibility and reach of a brand’s social media presence. It involves optimizing social media profiles, content, and campaigns to attract more followers, increase engagement, and drive website traffic. In today’s digital age, SMO has become an essential part of any successful marketing strategy.

Social media platforms like Facebook, Twitter, Instagram, and LinkedIn are powerful tools that can be used to connect with potential customers and build brand awareness. By optimizing social media profiles with relevant keywords and engaging content, businesses can increase their visibility and attract more followers. Additionally, by creating and sharing high-quality content, businesses can establish themselves as industry leaders and build trust with their audience.

One of the key benefits of SMO is that it can help increase website traffic. By sharing links to your website on social media platforms, businesses can attract more visitors and potential customers. Additionally, SMO can help improve search engine rankings. Social media signals, such as likes, shares, and comments, can have a positive impact on search engine algorithms, which can ultimately lead to higher search engine rankings.

To apply SMO to your marketing strategy, there are several key steps that you should take:

  1. Optimize your social media profiles:
    Make sure that your social media profiles are complete, accurate, and up-to-date. Use relevant keywords in your profile description and ensure that your profile picture and cover photo are professional and consistent with your brand.
  2. Create engaging content:
    Develop a content strategy that includes a mix of promotional and informational posts. Use high-quality images, videos, and infographics to make your content more visually appealing and engaging. Develop content that is engaging, informative, and visually appealing. Use images, videos, and infographics to make your content more shareable.
  3. Engage with your audience:
    Respond to comments and messages in a timely manner and make an effort to connect with your followers. Encourage them to share your content and participate in discussions. Respond to comments and messages in a timely and courteous manner. Encourage conversation and create a sense of community around your brand
  4. Use social media advertising:
    Consider using paid social media advertising to reach a wider audience and drive traffic to your website. This can include sponsored posts, promoted tweets, and LinkedIn ads.
  5. Measure and analyze your results:
    Use analytics tools to track your social media performance and make adjustments to your strategy as needed. Monitor your follower count, engagement rates, and website traffic to determine what is working and what can be improved.

In conclusion, Social Media Optimization (SMO) is a crucial aspect of any successful marketing strategy. By optimizing social media profiles, creating engaging content, and engaging with your audience, businesses can increase their visibility, attract more followers, and drive website traffic. By following these steps and continuously analyzing your results, you can develop an effective SMO strategy that helps you achieve your marketing goals.

Effective SMO Strategies that you should use:

Here are some more of the most effective SMO strategies which you shuold consider to use for within your company:

  1. Identify your target audience:
    Understand who your target audience is and which social media platforms they are most active on.

  2. Use hashtags:
    Use relevant and popular hashtags to increase the reach of your content and to make it more discoverable.
  3. Post at the right time: Experiment with different posting times to identify when your audience is most active on social media.
  4. Analyze your performance:Use social media analytics to track your performance and identify which content is resonating with your audience. Use this data to optimize your future content.
  5. Collaborate with influencers: Work with influencers to increase your brand’s reach and credibility on social media.
  6. Run social media ads:
    Use paid social media advertising to reach a larger audience and drive more traffic to your website or landing pages.

Overall, the key to successful SMO is to understand your audience, create high-quality content, and engage with your followers. By following these strategies, you can improve your social media presence and drive more traffic and leads to your business.

]]> How To Use A Woocommerce Custom Attribute In Product Metas https://support.shorturl.gg/business-marketing-and-seo-forums/topic/how-to-use-a-woocommerce-custom-attribute-in-product-metas/ Sun, 27 Nov 2022 10:53:57 +0000 https://support.shorturl.gg/?post_type=topic&p=2895

Hello everyone,

A little trick that might help many of you with your SEO.
If you are customizing your meta title and description (and you really should) you might want to use some dynamic information to save time and help you out.

First of all, before telling you about this trick, a few reminders about metas and what I think is the best way to use them.

You should always keep in mind that metas are directed to people on the web, they must be readable, attractive and relevant.
Also remember that they will appear on Google search results. People will take less than a second to decide if they will click on your link or not, do not try to make it a clickbait, just try to explain, in very few words what is your product or your service. You will get more clicks and a better bounce rate.

You should customize them as much as you can:

This is actually the most common mistake I see and one of the reason of this post.
I know, customizing metas for each product is very time consuming, more over if you work on websites with thousands of products.

My advice:
Make a global meta title and description as many dynamic values as possible, with custom attributes. This will do most of the work for you. You will just have to check the result while creating new products and make minor adjustments.

Keep it simple:
This point is almost like the 1st advice but need to be said twice 🙂
Many site decide to put the name of their site in the meta title, or their shop catchphrase, I think this is a mistake.
If someone is searching in Google “iPhone X 16GB”
They will click on a meta showing :
“iPhone X 16GB from $200, 1 year warranty”
Not on :
“Best iPhones at the best price from superphonesite.site”

Now, many plugin that helps you manage SEO have features to create dynamic meta titles and meta descriptions for your products, including Smartcrawler pro. But if you need to add a custom attribute, it is not possible. Adding a custom woo commerce attribute like color, size, model number can be very useful to customize your meta automatically and save you a lot of time.

Here is how you can add custom attribute in your meta for WPMU Dev’s Smartcrawl plugin

1st thing, You will have to create a small mu-plugin. Open up your favorite HTML editor and save tis code as custom-meta-attribute.php.

Now head over to your WordPress installation and upload this little mu-plugin to wp-content/mu-plugins folder. Once you done that it is instantly activated by the system and no more action is needed on your side. If the “mu-plugins” folder doesn’t exist then create it in the wp-content folder.

WordPress MU-plugin code:

ID, $taxonomy_name, ”, ‘, ‘ ) );
break;
}
}
}
return $replacement;
}, 10, 2);
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How Guest Blogging Can Help Your Website Ranking https://support.shorturl.gg/business-marketing-and-seo-forums/topic/how-guest-blogging-can-help-your-website-ranking/ Thu, 17 Nov 2022 19:41:38 +0000 https://support.shorturl.gg/business-marketing-and-seo-forums/topic/how-guest-blogging-can-help-your-website-ranking/ WordPress Guest Blogging | Business, Marketing SEO forums

How Guest Blogging Can Help Your Website Ranking

Guest blogging is a great way to get exposure for your blog or website.
Not only does it give you the opportunity to share your content with a new audience, but it can also help you build links and boost your SEO.

In this post, we’re going to take a look at why guest blogging is so important, as well as some tips for making the most of it.

We’ll also touch on some common pitfalls to avoid. By the end of this post, you should have a good understanding of how guest blogging can help your blog or website.

Guest blogging can also be a great way to learn about different blog platforms and writing styles,
By writing for other sites, you can improve your own skills and learn from the best in the business. Additionally, guest blogging can help you network with other bloggers and professionals in your field. When done correctly, guest blogging can be an incredibly valuable tool for building your brand and gaining exposure for your website or blog.

Guest blogging can help your SEO by increasing the number of inbound links to your site.
If the guest post is on a high quality site, then it can also help you rank higher in search engine results pages (SERPs). Additionally, guest blogging can help you build relationships with other bloggers and influencers in your niche.

These relationships can lead to valuable opportunities down the road, such as being able to guest blog on their sites or collaborate on projects. In addition, guest blogging can give you more exposure and traffic to your blog or website.

Guest blogging can be a great way to increase the number of inbound links to your site.
If the guest post is on a high quality site, then it can also help you rank higher in search engine results pages (SERPs). Additionally, guest blogging can help you build relationships with other bloggers and influencers in your niche.

These relationships can lead to valuable opportunities down the road, such as being able to guest blog on their sites or collaborate on projects. In addition, guest blogging can give you more exposure and traffic to your blog or website. However, there are some things that you need to keep in mind when doing guest blogging.

First and foremost, make sure that the blog that you are Guest Blogging for is high quality. Second, always submit a well written and coherent post. Third, be sure to properly cite your sources when quoting from other authors’ work. Finally, be aware of any copyright issues that may arise when using someone else’s content without permission.

To get started with guest blogging, there are a few things that you need to consider.

  • First, make sure that you have the right content.
  • Second, find reputable sites that want to receive your content and contact them directly.
  • Third, write high-quality articles that will engage readers and highlight your expertise. Fourth, promote your blog through social media platforms and other online channels. Finally, be prepared to invest time in order to achieve success with guest blogging.

Guest blogging can be a great way to build relationships with other bloggers and websites in your industry.
However, it is important to be aware of Google’s quality standards for guest blogging. If your blog is not indexed by Google, then your guests will not be able to find your posts. Additionally, make sure that all of the content you submit as a guest blogger is high quality and relevant to your target audience.

To be successful with guest blogging, you’ll need to have a good understanding of the platform.
This means being able to write well, research your topic thoroughly, and create compelling content. Start by reading blog posts that are relevant to your industry or topic, and take notes on what makes them successful. Once you have a decent understanding of how guest blogging works, it’s time to start creating content.

Thoughts guys?

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8 Reasons to Keep in Mind Before Starting a Blog https://support.shorturl.gg/business-marketing-and-seo-forums/topic/8-reasons-to-keep-in-mind-before-starting-a-blog/ Sun, 23 Oct 2022 19:34:07 +0000 https://support.shorturl.gg/?post_type=topic&p=2736 8 Reasons to Keep in Mind Before Starting a Blog

8 reasons to keep in mind before starting a Blog

 

I love writing, whether about my personal thoughts or just about anything that captures my interest.

So for quite some time I have asked myself, “Should I start a blog?

I dig on some research about the benefits of blogging, and man, I wished I started long before. Blogging allows me to learn more and earn more at the same time! Don’t we all want that? I have come up with a few yet topmost reasons why start a blog ASAP!

1. Speak Your Thoughts:
Blogging lets you become the head producer and director of your stories. You have the freedom to write about the topics that interest you and present them the way you want them to be. You do not worry about wrong inputs because you control the flow of information.

2. Learn Endlessly and Be Organized With Your Thoughts:
 When writing your blog entries, you will sometimes stumble upon topics you are not so familiar with. This becomes an opportunity for learning since you have to research more about the topic in order to come up with a high quality entry.

When I was starting my own blog, I’ve researched my way on how to start a blog, about WordPress blog, even blogging for money! Later on, these learnings turned into something productive. Also, blogging forces you to be more organized with your thoughts and see to it that one thought would flow effortlessly to another. You don’t want to be writing about your trip to Hawaii and talk about cancer on the next paragraph, right?

3. Build Your Audience Until Whenever:
With blogging, your audience will not be limited to your friends or followers only. Blogging gives you the chance to be connected to billions of people around the globe who is looking for information about a certain topic or interested about the same thing your publishing. With this, it aids you in marketing yourself or your business.

Blogging saves you a great deal of money versus highly expensive marketing campaigns while reaching out to anyone who has access with the world wide web. If this isn’t enough yet to convince you as to why start a blog, scroll down!

4. Establish Rapport and Potential Client Engagement:
If you’re into business, then it’s already a given that you need clients in order to make your business grow. Since blogging connects you to anyone at anywhere, then by giving concrete value through your entry, it would be easier to engage with your leads. These leads are potential buyers, and buyers mean money!

5. Be Known As An Authority:
Okay, we’re not talking about dictatorship here. When you already figured out how to start a blog, most commonly through WordPress blog, you’d realize later on that there are some topics that really interest you and would want to be known for them.

Hence, your audience sees you as a significant person in relation to a topic or idea at hand. It improves your image as a professional and your blogs can even become your modern day business cards. Great, right?

6. Doorway for New Opportunities:
When you’ve established yourself as a key person about a certain topic or issue, different opportunities will be knocking at your doorstep. Speaking engagements, guestings, coaching or mentoring, and even product sponsorships! All these are possible when you start your own blog page. Talk about getting famous, here’s your chance.

7. Expand Your Social Circle:
Blogging allows you to meet new people everyday from everywhere. These people might not just be potential clients but could turn into friends, business partners and suppliers. Who knows, you might just find The One through your own blog page? Exciting!

8. Supports Your Expertise:
Prior we talked about blogs as your new business cards but sometimes they could act as your resumes as well. When you’re applying for a certain position and claim to be a subject matter expert, you can back it up with your blog. How convenient it is.

Should I start a blog?” Well, I tell you, why shouldn’t you? Enjoy your blogging!

Do you have a blog already? What inspires you to get started with blogging? And what are your struggles from the beginning to where you are now? Share your story to us and let others be inspired too.

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How to Rank On Google for New Niche https://support.shorturl.gg/business-marketing-and-seo-forums/topic/how-to-rank-on-google-for-new-niche/ Sat, 15 Oct 2022 14:31:35 +0000 https://support.shorturl.gg/business-marketing-and-seo-forums/topic/how-to-rank-on-google-for-new-niche/ How to Rank On Google For New Niche

First of all, let us understand how the game of search engine work together. Search engines use algorithms to determine what websites get ranked higher than others.

This means that if you want to rank well on Google, some things ultimately have to be done right. further more, you will also make google to index your website by submitting your website URL for search engine.

The better visibility your pages have in search results, the more likely you are to garner attention and attract prospective and existing customers to your business.

However there are many ways to rank your website, on google but to help you out i have compile.

HERE ARE 6 SEO STEPS TO UTILIZE IN ORDER TO RANK YOUR WEBSITE

1. SEO (Search Engine Optimization)

SEO stands for Search Engine Optimization. In simple terms, SEO is a method to increase traffic to a website via search engines. It involves using specific keywords to help bring visitors to your site. There are many different factors that go into SEO, including page content, titles, keyword use, and links.

2. On-Page SEO

On-page SEO refers to optimization done on individual web pages. This includes things like meta tags, internal linking, and external link building. You want to make sure the text on each page is readable, unique, and contains relevant information about the topic. It’s best to write at least 250 words per page. Also, add meta descriptions and title tags to provide additional visibility. Make sure these elements match the keywords on the page.

3. Off-Page SEO

Off-page SEO refers to optimizing websites outside of your own domain. It includes backlinks (inbound links), social media marketing, and PPC (pay-per click). Backlinks refer to other domains that link to yours. Social media sites like Facebook and Twitter are great places to get backlinks. Find forums on those platforms related to your niche and post threads about yourself and your business. Start commenting on blogs in your industry. You may need to pay for some of these services if they aren’t included in your current budget.

4. Content Marketing (blogging)

Content marketing is often called “blogging” for businesses. Creating valuable content takes time, especially if you’re doing it right. If you do it well, you should have a steady stream of high quality content coming out over time. Consider having a schedule to release posts throughout the week. Once you start getting comments and shares, you’ll know you’re on the right track.

5. Branding

Branding is a visual representation of your company’s values and personality. A brand should be represented everywhere online–from logos to fonts to color palettes. It should be consistent across all types of content (textual and visual).

6. Link Building

The second step would be link building. There are many ways to go about doing this. One way is to simply ask people who know you personally to mention your website somewhere on their own blog or social media profile. Another method is to find blogs in your niche and reach out to the author and ask them to write a guest post for you. Thirdly, you can contact companies in your industry and see if they’d be interested in adding a link to your website. Finally, the last way to build links is to offer a free service or product to bloggers in your niche. Once again, these methods are pretty simple and require little work. However, the best way to get quality backlinks is to use tools that automate the whole process for you.

If you find this helpful, then leave a comment below. Thank you everyone.

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